About Dear Craft

Welcome to Dear Craft, where creativity begins with a simple kit and a spark of inspiration.

Creativity is a language we all speak, but somewhere along the way, many of us were told that art wasn’t ‘practical’ or that only the ‘talented’ could create something beautiful. We don’t believe that. Crafting is for everyone, and every craft carries a spirit - your spirit. That’s why we created Dear Craft: to bring you fun and accessible DIY craft kits for any skill level.

Our kits are designed to be a stress-free creative escape, perfect for anyone looking to unwind, add a personal touch to their space, or simply experience the joy of making something from scratch. Inspired by nature, lush greenery, delicate florals, and charming creatures, each kit brings a little piece of tranquillity into your hands.


Our Story

It all started with a simple crochet kit. The first time we picked up a crochet hook, we weren't experts at all; we were just two craft lovers excited to try something new during the Christmas holiday. That little kit wasn’t just a bundle of yarn and tools but an invitation into a world of creativity, patience, and joy. The excitement of starting a new project, the satisfaction of learning a stitch, and the warmth of holding something handmade are the exact moments we want to share with you now.


The Creators

Daisy & Rainie – two craft and creature lovers.

For Daisy, crocheting became a comforting escape during her writing-up year, the most struggling year of her PhD in Modern Languages. She’s passionate about sharing this mindful, creative self-care with whoever needs to express or escape. Rainie, a former landscape design student, has always been captivated by the blending beauty of plants and arts—she now channels that love into crafting, bringing a touch of nature into every kit.


What We Offer

Each Dear Craft kit is thoughtfully curated to make your crafting journey smooth, fun, and rewarding:
Beginner-friendly designs – No experience needed, just pure creative fun.
All-in-one kits – Everything you need, from high-quality materials to easy-to-follow instructions.
Step-by-step video tutorials – Like having a crafting buddy by your side.
A cosy, mindful experience – Slow down, create, and enjoy the process.


Our Values

At Dear Craft, crafting isn’t just about the finished piece—it’s about the experience, the mindfulness, and the joy in every stitch. We believe in:

Every craft carries a spirit – A reflection of you, your creativity, and your journey.

🎨Creativity without limits – There’s no right or wrong way to make something beautiful.

💛Crafting as self-care – A moment to pause, relax, and create just for yourself.

🌸Crafting with colour and heart – Creating vibrant, heartfelt pieces that brighten your space.

🌿Nature-inspired crafting – Drawing inspiration from the natural world to create with heart and soul.



So, let’s grab a kit, find a cosy corner, and make something beautiful together.



With love & creativity,

The Dear Craft Team 💛